First of all, the product has lovely packaging, it all fits in with the style of the brand and has the trademark gold top. The primer comes in a tube which is the same style as their Double Wear Light, with a two tone cover, these covers are different for the Matte and Illuminating primer.
When you open the product, it doesn't have a distinctive smell, it's unscented, it smells like an ordinary cream and also looks like a cream. The product is a light white consistency (as you can see from the photo) that soaks into the skin very easily not like usual primers and once it's blended into the skin it doesn't leave the slidey almost greasy feeling that most primers do. I apply this to my skin after my skincare routine, with my fingers and wait for the product to soak in. The primer leaves a flawless finish to make-up when it's applied and definitely did give a matte look to my skin, I would like to try the illuminating primer to compare how effective it is.
Rating: 8 Overall, I would say this is a good product, the only downfall is that my make-up didn't last any longer. The primer helped the finish of my make-up and definitely improved the look of my foundation but I don't think it made it last any longer than normal. The product definitely does live up to the name, it does provide a smooth surface to my skin and helps control shine and oil.
Disclaimer: Even though I have very dry skin, I am prone to getting shiny skin especially on my forehead and around my nose.